Increased email engagement
Displaying a logo in the Inbox improves Email engagement By 10% (Verizon study)
Take your email game to new heights with BIMI
BIMI offers a remarkable opportunity for email security and reinforces brand visibility. With BIMI, email senders can present their brand's logo directly in the recipient's inbox, creating a trustworthy connection between your brand and your audience.
Here's how BIMI works: Craft a Beautiful Logo: Start by making a nice SVG file of your brand's logo. Get a Verified Mark Certificate (VMC): Get a VMC from a well-known and trusted authority. Add VMC to Your DNS Record: Put the VMC in your DNS TXT record. This helps email receivers confirm your domain is real and shows you're serious about sending secure, consistent brand messages.
The Benefits of BIMI Authentication: Increased Email Engagement, Greater Security, Increased Brand Impressions, Stand out from the Clutter, Deliver an Authentic Experience
By embracing BIMI and adhering to robust email authentication protocols, you can significantly reduce the risks associated with email fraud while safeguarding and enhancing your brand's reputation.
Discover BIMI - the key to authentic, secure, and recognized email communication.
BIMI is an emerging email specification that enables brand-controlled logos within supporting email clients.
BIMI leverages an organisation's work into deploying DMARC protection by bringing brand logos to the customer’s inbox.
For the brand’s logo to be displayed, the email must pass DMARC authentication checks, ensuring that the organization’s domain has not been impersonated.
Learn How Specifically Can You Gain Control Over Your Email with Customized DMARC Solutions
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