Email is considered a vital communication channel for organizations in this digital-first world. It is critical to ensure that your emails don’t just reach their intended recipients but also bestow trust and authenticity.
In order to ensure legitimacy and trustworthiness, BIMI comes into play. Brand Indicators for Message Identification enable organizations to display their brand logo alongside emails, reinforcing trust and boosting engagement rates. However, before implementing BIMI, your BIMI records must be correctly configured. For this, organizations can rely on Free BIMI Record Checker Tools available online.
In this blog, we will delve deeper into what BIMI records are, why they matter, and highlight some of the best free tools available online to check and validate your BIMI records.
What is a BIMI Record?
A BIMI record is a DNS (Domain Name System) text entry that tells email providers where to find your brand’s logo and verification details. BIMI builds on existing email authentication protocols such as SPF, DKIM, and DMARC. When implemented correctly, it ensures:
- Brand visibility: Your verified logo appears in the recipient’s email client.
- Improved trust: Recipients can easily identify your emails as legitimate.
- Higher engagement: Emails with logos are more likely to be opened and acted upon.
Key Components of a BIMI Record
- SVG Logo File: Meeting all technical requirements is vital by curating your logo in SVG format.
- Verified Mark Certificate (VMC): Get ownership of your logo with this certificate.
- DMARC Compliance: Your domain ought to have an enforced DMARC policy.
Why Do Organizations Need BIMI Records?
- Boost Brand Recognition: Let your brand be displayed prominently in the inbox. Reinforce your brand identity with BIMI.
- Combat Phishing: Reduce the risk of impersonation with BIMI. It works hand-in-hand with DMARC to ensure that only authenticated emails display your brand logo.
- Increase Open Rates: According to the recent studies, it has been evident that emails with visual branding are more likely to get opened and read by potential customers.
Implementing BIMI can look like a daunting task but our free BIMI online tool makes it easy to check if your BIMI record is correctly configured. Our tool performs accurate checks.
Let’s explore the tool in more detail.
Top Free BIMI Record Checker Tools Online
Here are some of the best free tools to help you validate and troubleshoot your BIMI records:
1. BIMI Group BIMI Inspector
Overview: BIMI Group offers a simple and effective BIMI Inspector tool that checks your domain’s BIMI record configuration.
Features:
- Validates BIMI DNS record.
- Checks for DMARC compliance.
- Provides actionable recommendations for fixing errors.
How to Use:
- Enter your domain name.
- Click “Check.” The tool will scan your domain and display the results.
2. MxToolbox BIMI Lookup
Overview: MxToolbox is a well-known name in the email security space, and their BIMI Lookup tool is a reliable choice.
Features:
- Verifies the presence and correctness of your BIMI record.
- Checks for compliance with BIMI standards.
- Offers detailed error diagnostics.
How to Use:
- Visit the MxToolbox BIMI Lookup page.
- Input your domain name and review the results.
3. DMARC Analyzer BIMI Checker
Overview: DMARC Analyzer provides a comprehensive BIMI checking tool integrated into its broader suite of email authentication tools.
Features:
- Verifies the format and content of your BIMI record.
- Ensures that your DMARC policy is correctly implemented.
- Highlights any missing components, such as a VMC or SVG logo.
How to Use:
- Navigate to the BIMI Checker on DMARC Analyzer’s website.
- Input your domain and view a detailed analysis of your record.
4. Agari BIMI Validator
Overview: Agari offers a free BIMI Validator tool that helps organizations ensure their BIMI records are in perfect shape.
Features:
- Validates DNS TXT records for BIMI.
- Checks for proper SVG logo hosting.
- Reviews DMARC compliance status.
How to Use:
- Go to Agari’s BIMI Validator page.
- Enter your domain name to get instant results.
5. MailKit BIMI Checker
Overview: MailKit provides a straightforward BIMI checking tool with a focus on simplicity and accuracy.
Features:
- Tests BIMI record presence and validity.
- Verifies compliance with DMARC and SVG logo requirements.
- Offers quick troubleshooting tips.
How to Use:
- Access the MailKit BIMI Checker online.
- Enter your domain to see the results and suggestions.
How to Fix Common BIMI Record Issues
When using these tools, you may encounter errors or warnings. Here’s how to address common issues:
- Missing BIMI Record:
- Ensure you’ve added a valid TXT record in your DNS settings.
- Example of a BIMI record:
default._bimi.yourdomain.com IN TXT “v=BIMI1; l=https://yourdomain.com/logo.svg; a=https://yourdomain.com/vmc.pem”
- Invalid Logo Format:
- Ensure your logo file meets SVG Tiny 1.2 specifications.
- DMARC Policy Not Enforced:
- Update your DMARC policy to “p=quarantine” or “p=reject.”
- Missing VMC:
- Purchase and install a Verified Mark Certificate from a trusted authority.
Conclusion
One effective strategy to increase brand identification, email trust, and engagement rates is to use BIMI. Nevertheless, the procedure necessitates meticulous setup and adherence to authentication guidelines. This process is made easier by free BIMI record checker tools, which let businesses verify their records and make sure they’re prepared to benefit from BIMI.
Don’t take chances with the security and branding of your emails. To make sure your domain is BIMI-ready, use one of the free BIMI record checker tools mentioned above. By being proactive, you will improve the entire email experience for your recipients while also protecting the reputation of your company.
